MARKETING
BRAND AWARENESS & LEAD GENERATION
What is Marketing?
Driving brand awareness and lead generation through all the digital channels, both inbound and outbound, free and paid.
What is Inbound Marketing?
Inbound marketing is a technique for drawing customers to products and services via content marketing, Google Business Profile, Google Ads, social media, guest posts, and content syndication. Inbound marketing provides information, an improved customer experience and builds trust by offering potential customers information they value via company sponsored newsletters, blogs and entries on social media platforms.Compared with outbound marketing, inbound reverses the relationship between company and customer. In fact, while outbound marketing is going to push the product through various channels, inbound marketing creates awareness, attracts and helps new customers with channels like blogs, social media, etc.
Social Media Mgt
Planned, created, and executed content marketing on your social platform, such as FB, IG, and TW, with monthly reports.
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Google Business Profile
We’ll claim and establish all relevant information about your business, and connect your marketing team to the account.
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Google Ads Mangement
Pay Per Click ads (PPC) place well-designed and actionable ads for your business at the top of the search results page ahead of competition.
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Blog Assist
Blog Assist is the easiest way to get great articles written for your blog on your schedule.
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Guest Post
Guest Post is our premium link building service that provides high-quality, contextual links back to your site.
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Content Distribution
Distribution and placement of your blog post to 100+ authority sites.
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What is Outbound Marketing?
Outbound marketing is about reaching out to potential customers who might be aware that they have a problem but aren’t actively looking for a solution.
However, despite some flaws, outbound marketing can still be very effective when done right and it also allows you to see the results of your efforts immediately instead of having to wait for weeks, months or even years.
You put your offer out there. People either buy or they don’t.
One way or the other, you get an immediate response from the market, and can then adjust accordingly (this is especially valuable when you haven’t validated the product yet).
Outbound marketing, though, is more expensive than Inbound because instead of getting traffic organically, you’re buying it.
That is why it’s so important to make sure that your offer is relevant to the person you are reaching out to.
TV & Radio Ads
Combining radio and television can help advertisers reach audiences not achievable with only one medium.
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Social Media Ads
We create marketing images and vertical video ads for your social platforms.
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EDDM
EDDM provides your brand a way to target customers using both geographic and demographic data, based on postal carrier routes.
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Print Advertising
Print advertising allows you to showcase your brand and products across newspapers, magazines, box-tops, and the like.
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Display Ads
Created Marketing and ad placement on Billboards, Street Furniture, Transit, and place-based locations.
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Email Marketing
We can run email campaigns including cold email, nurture sequences, one-time email blasts, promotional offers, and more.
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